Australia | Chief Operating Officer, Southern Metropolitan Cemeteries Trust
Angela Uilderks is the Chief Operating Officer for the Southern Metropolitan Cemeteries Trust (SMCT), based in Melbourne, Australia. SMCT is a purpose-driven, nonprofit organisation providing care for those during their grief journey. Her current portfolio includes sales, operations and hospitality retail services (food and beverage) across the nine cemetery locations administered by the Trust, which cover a total of 379 hectares (945 acres) and generates in excess of $62 million annually.
Having worked within the industry for over 20 years in a variety of sales and marketing roles, Angela has extensive practical experience in a broad range of areas, including extensive organization-wide cultural change, embedding a high-performance leadership philosophy, brand development and management, external and internal communications, and media and event management. She has also successfully embedded a complementary sales and customer-centric focus into sales teams, strengthening SCMT’s customer service. Angela is responsible for the development of sales methodologies and integrated campaigns for major product releases, pricing models, budgeting and forecasting, along with change and issues management.
Angela holds a Bachelor of Behavioral Science (Hons.), a Master of Marketing, and completed the Leadership Victoria, Williamson’s Community Leadership Program in 2015.